Five Ways to Stay Out of the “Vendor Zone”

We all know about the “friend zone,” right? When a person says to you, “I like you as a friend.”  It’s that dreaded place you never want to be. Well…there’s an equivalent place in business relationships that is equally uncomfortable: the Vendor Zone. The Vendor Zone happens when your customers see your relationship as simply […]

Five Benefits of Tracking Quality Assurance with Data

Craftworkers are known for taking great pride in their work. They’re always comparing their performance today with what they did in the past to advance their skills and maybe even secure some bragging rights. What you might not know is that there’s a way to channel this tendency into a better way to champion quality […]